augmented reality business Archivi

A female engineer wearing a hard hat and safety goggles, looking up at a large industrial facility.

28 April 2025Immersive TechnologiesTraining & EducationBY ARMarketStudio

The contribution of Immersive Technologies to Workplace Safety

In recent years, immersive technologies such as Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR) have been applied in various sectors, including workplace safety. These innovative tools provide an effective way to train workers, prevent accidents, and improve safety management in high-risk environments. In this article, we will explore how immersive technologies...

23 January 2024Immersive TechnologiesNewsBY ARMarketStudio

CES 2024: The Most Exciting Innovations for AR and VR

As every January, during the Consumer Electronics Show (CES) in Las Vegas, convention centers were filled with exciting news in the field of new technologies. Several AR and VR projects seized the attention of the participants. The event showcased augmented reality-enhanced cars and various types of glasses and headsets for augmented, virtual, and mixed reality experiences. We want...

16 May 2023NewsBY ARMarketStudio

AR MARKET WINNER OF THE “AMERICA INNOVATION” AWARD

On 5 May 2023 at the Chamber of Deputies in Rome, our innovative startup was awarded the prestigious “America Innovation” 2023 award from the Italy/USA Foundation, an international award for the best innovative and competitive Italian startups in the global market. Winners of the America Innovation Award and the related scholarship for a ‘Master’s Degree in...

IMMERSIVE EXPERIENCES: HOW AR AND VR ARE REVOLUTIONIZING INDUSTRY 4.0

Augmented reality and virtual reality are innovative technologies that are revolutionizing industry 4.0. These technologies represent a great opportunity for Industry 4.0, as they improve productivity, efficiency and safety. They are applied in design optimization , plant maintenance and control , operational instruction and personnel training , or even incident assistance and...